One of the newest marketing tools I’m using now is Twitter. Yes, the microblogging platform that’s taking the world by storm is now also used as a part of a web marketing campaign. And it’s really no surprise why it’s considered an effective marketing solution. With Twitter, your message is transmitted immediately to your followers, who are specifically targeted to be more responsive to your branding message. The explosive growth of Twitter also means you’re exposing more and more people to your message. I tell you, the moment you use Twitter as part of your web marketing strategy, you’ll never look back.

One of the best ways to take advantage of what Twitter can do to market your web site, blog, product or service is by employing an easy-to-use marketing tool that automates Twitter’s functions for you. One of the most powerful tools in the market today is Tweet Whistle, a powerful Twitter marketing solution that makes it easy for you to get more targeted followers and even automate your Twitter posts, among other features that, frankly, will make Twitter marketing so much easier. What’s more, it’s one of the most affordable solutions in the market. You can try out the Tweet Whistle app through a free trial download. Just visit tweetwhistle.com. I’m using Tweet Whistle right now and I’ve experienced first-hand how effective it is.

In fact, Tweet Whistle is so confident about its product that it’s holding a contest. The winner will get one licensed copy of Tweet Whistle and a $25 cash prize to be paid through PayPal. Joining is easy:
1. Follow @thetoolsmith on Twitter
2. Just tweet the message below:

Just enter to win $25.00 and a free copy of “Tweet Whistle” Just follow @thetoolsmith and Retweet http://tweetwhistle.com

It’s that simple and what you’ll win will be so useful for your marketing efforts.

Thanks for reading eXtra for Every Publisher – xfep.com.

Google is great at monetizing high traffic sites or being a great starting point for bloggers with low traffic, and I was receiving a check each month, but I wanted to find something better for the niche that this site covers. The advertisements that Google showed here weren’t of the highest quality, nor did they seem to interest any of my visitors, and as such, I was paying writers far more than Google was able to bring in and that is never a good way to run a business.

Thankfully, I have been able to fill my advertising inventory for the most part and so AdSense is now being relegated to my other blogs I am building.

I owe a large part of this change to the advertising sponsors I have in the sidebar, so please take a minute to check them out, as they continue to support my writing of this blog.

With some time, effort, and most importantly, research, you too can find ways to monetize your sites slightly better.

I will be talking more about how I monetized Xfep effectively soon, and why I can’t do the same for the other blogs I am currently running.

From Google’s Inside AdSense blog:

Following their success in the U.S., we’re rolling out video units over the next several days to English-language publishers in the UK, Ireland, and Canada. If you’re not already familiar with video units, they’re embedded, customizable video players that can enrich your site with relevant video content while enabling you to earn extra revenue from the relevant, non-intrusive ads that accompany the videos.

With this new launch, publishers in the UK, Ireland and Canada will be able to show videos from our YouTube content partners and choose those videos by category, individual YouTube partner, or have video automatically targeted to their site. Based on publisher feedback, we’ve also just added a feature which lets you choose individual videos to be displayed in your video units.

I am not sure how well these video units do, but I bet a bunch of people will be using them over the course of the next few months. Are you excited about this release, or if you live in the States, do we, in Canada, have a reason to be excited?