Category Archives: Communication

Improving SEO by Enhancing User Experience

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Search Engine Optimization is a large umbrella under which many strategies are covered. Sales related websites rely on SEO to attract customers, but SEO means nothing if the customer is not easily able to navigate the site and place an order. Also, many search engines are relying more on user experience to rank relevant web pages. Creating a seamless user experience is the key to converting a search into a sale, and also for improving SEO.

How can you enhance the user’s experience? Two ways, actually—put yourself in their shoes, and then get two steps ahead of them. A good sales driven site gives the customer just what they want, along with just what they didn’t know they wanted. If you are stumped as to where to begin, some companies are making it easier than ever to connect with customers for site feedback. Continue reading →

Originally posted on February 25, 2016 @ 9:04 am

Ways to Avoid Bullying Online

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The internet may have many advantages to people particularly on the communication aspect. It has connected people from the different parts of the globe through text and video communication.

Unfortunately with fast and easy access to the internet today, those with unpleasant motives are getting more confident in doing acts that cause harm to others. These include stealing personal information, using fraudulent credit card accounts to make huge purchases online, hacking websites and cyber bullying. Continue reading →

Originally posted on December 10, 2015 @ 2:58 am

How Using Good Graphics and Web Design Will Improve Your Blog

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For a business, a blog is a great way to interact with your clients and prospective customers in a non-threatening and friendly way. And while you may have great content about 3D rendering and design like RenderSmart, or hundreds of blogs around lifestyle themes like Buzzfeed, you are missing out on a huge part of blogging if you neglect the web design and graphics that go along with your blog.

Not only can including eye-catching graphics and natural web design make your blogs easier to read and more likely to be shared around various communities, but these things can also help your blog in three other big ways as well.

web designs

Boost Your Conversions

According to a blog written by KISSMetrics, including eye-catching images can increase time on page, the number of pages visited, and even the amount of sales you make on your site. However, increasing these conversions can’t just happen by putting any image or graphic anywhere on your site. Continue reading →

Originally posted on August 5, 2015 @ 2:00 am

6 Reliable Anti-Plagiarism Tools for Publishers

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It’s amazing how the internet has helped people all over the world easily find the information they need in just a few clicks. Everything you need to know regardless of the topic you can now find it online.

Thanks to the prolific writers who have contributed to providing useful information on the internet. Unfortunately, not all writers are true to their work. Some simply copy what they read online and claim that it’s their own. But this habit of copying somebody else’s work is definitely not helpful to both students and professionals as it can only adversely affect your standing in school and in your the organization you’re working for. For freelance writers, plagiarism could mean the end of your writing career.

no to plagiarism

Plagiarism may not be considered a criminal or civil offense but it is an illegal act, explained a San Diego criminal lawyer from SevensLegal. This is because the act violates a person’s intellectual property rights and the person guilty of this can be sued in court for copyright violation. Continue reading →

Originally posted on January 31, 2015 @ 6:08 am

The Essence of Online Engagement

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These days, it’s not enough for people and organizations to simply establish an online presence such as on social networking sites. Other than creating an account and adding personal and company information, engaging with your fans and followers is a must.

It should be noted that engagement is key to achieving the results you want such as gaining more followers or customers and greater exposure of your personal campaigns, products or services. It is all about interacting with people, sharing your knowledge and exchanging views and ideas.

social-media-engagement

On the internet, there are various channels where you can engage with your target audience. Apart from your website or blog, you can join discussion forums related to your niche and get in touch with people on the different social media platforms. Continue reading →

Originally posted on August 26, 2015 @ 8:41 am