Using SEO and Marketing Services To Your Advantage

No matter what the content of your website is, it’s not going to do any good unless people see it. And that’s why you always have to pay attention to search engine optimization and digital marketing. These fields can be pretty dense, which is why it’s not unusual to hire a company to help you with this kind of technical work.

Hiring experts in the field is usually going to be your first step in a successful SEO project. Beyond that, you have to understand what search engine optimization is, what the most updated techniques and theories are, and that it’s a changing field, which means you have to adapt and flexible times. Continue reading

The Best Free Online Tools to Help Startups Manage their Customers

Every business’s goal is to gain customers, maintain good relationships with them, and build brand loyalty. Still, these things are easier to say than do and is what companies face on a regular basis. This is where online tools and free management systems become the best buddies of business owners or sales staff.

With the vast need for keeping customers, several companies have created helpful business tools. These software systems let you record buyers’ information and purchase status. Some even have additional functions like chat features, checklists, and inventory spaces. All these other amazing features may come in a bundle or single package depending on budget, of course. Still, it’s a good reference to know the options that are money-wise.

So to give you a head start and save up on the research, here are some of the best and free work tools you can try out:

Hubspot CRM

This CRM software is rightful to be the first mention on this list. It is effortless to use and removes all the technical knowledge required from users. With its clean layout, you can quickly see who are the sales agents that won deals or not. You can also merge your emails and even create direct email templates to your list of customer contacts. If at one point you are already an expert with Hubspot, worry not for the software has added features. Explore all the different functions with this simple and reliable CRM tool.

JustReachOut.io

Being able to do PR for your own business is an efficient way of getting the message out there. But one of the things that can hinder this is the budgeting. Good thing JustReachOut.io is available around the corner. This tool leads you right to the writers, press people, online sites that you can reach out to for media presence, all without the hit on your buck. It even has a direct email platform where you can quickly draft that email for press and send it. Now that’s contacting press in a jiffy!

Zendesk

To keep a steady relationship with your customers, every concern must be adequately addressed. If you wish to set up a proper customer service platform, Zendesk is just around the corner. This customer management tool assists businesses to set up a ticketing system. It also has a customizable dashboard and tagging option that allows you to maximize your reports. Build up a better customer support with Zendesk’s helpful features.

SurveyMonkey

Most of the time you need to know what your customers are thinking. It is also important to gain their feedback for improvement. With SurveyMonkey, you will be able to build survey forms that can benefit your business. Create an online form quickly with its easy-to-use platform and get statistics for the feedback. Never miss out what the customer wants to say.

Moosend

Once you’ve started gaining customers and recording their contacts, it’s best to keep in touch once in a while. Send them marketing offers, ask them how did the product go. Communicate actively by using Moosend’s email marketing tool. Create impressive email templates, add your enticing offer, and let your customers click that action button. All these and more are yours to try with Moosend.

I now have the tools. What’s next?

Now we’ve already laid out the top five free business tools that every company can try out. The decision-making process might take some time though if you wish to try out all options. Still, this is the best way to make sure you end up with the right process tool. Just make sure once you have chosen, you remember to do the right things when using these systems. Some of these are the following:

  • Putting enough customer details for follow up on your CRM tool.
  • Recording the proper social media trackers with social software.
  • Adding proper email signatures to your email marketing campaigns.
  • Organizing the tasks and deals to ensure proper sales reports.
  • Check the report charts and give credit to the right employees.

Remember that the primary goal of having a software is to see how your customer relationships are growing. It’s best not to forget to also check on the growth of your business and what might be missing. With the right work tool, you can quickly see where you’re headed or what needs to be changed. This is even a better avenue for you to connect not just with customers, but with your team too. So get back on your seat now and start trying out the best tool for your needs. Who knows, you might just end up with the right software in the next minutes, right?

Amazon.com Online Shopping for Electronics Apparel Computers Books DVDs more

How to Build a Business Empire by Selling on Amazon

Amazon.com Online Shopping for Electronics Apparel Computers Books DVDs more

Are you thinking of selling something online but don’t know where to start?

Answer this first: if you go online shopping, what is the first site you type into the address bar?

If not the first, Amazon is probably one of the top ten sites you go into.

In fact, according to a survey conducted by PowerReviews, Amazon surpasses Google as the beginning of their shopping journey.

Amazon is now the biggest online retailer and has become one of the largest search engines as well. And if someone does search a product using Google, it’s likely that Amazon is still the number one result.

Now, if you’re looking to do some side hustle online selling could be perfect for you. One of your options is to create your e-commerce site. However, this could take you a few weeks to months to finally launch. Not to mention the amount of money you will have to shell out for the domain, hosting, themes, and other expenses regarding having a new website up.

While it’s impressive that you can have a website you can call your own, there are better ways to do this that’s not costly and easy to set up.

And that’s through selling on Amazon.

Still interested in pursuing this new path? If yes, here are the things you’ll need to kickstart your Amazon business.

Choose a selling plan

Amazon offers two plans: Individual and professional. The individual plan allows you to sell 40 items or less and charges only $0.99 per sale while the professional one will enable you to sell more than 40 items but costs $39.99 per month. Both can incur other selling fees as well.

If you’re new to this, it’s probably best to pick the individual plan at first and decide whether you’re ready to the next level.

Pick your product well

The type of product you’ll choose will determine if you will be successful in this venture.

First, search for a product you’re looking to sell.

Is someone already selling it?

If no one is selling it yet, do you think people will buy it?

There’s a ton of things you’ll have to think long and hard to come to a final decision.

Here’s a step-by-step guide to choosing the perfect items for your store.

Price it competitively

When pricing your items, you need to search for competitors who currently have your products on sale. Pricing is really up to you. However, there are risks involved.

If you want to price it higher than others, make sure you have an edge against them. But if you don’t have anything up your sleeves, try to price it slightly lower than your competitors.

Handle inventory and shipping

Since you are reselling items, you’ll need to have an inventory. It could be your room or an empty basement.

Fret not. If you don’t have space at home and wants to be in this business, make sure to check out Fulfillment by Amazon.

Final thoughts

Selling your very first item could be a truly memorable experience. This could get you going and inspire you to continue and finally expand. If you need more information on starting your Amazon journey, check out this guide from Shopify.

Scaling your brand could be a matter of finding the right niche and knowing how to market correctly. It will take time, but as long as you stick with it, you’ll soon achieve significant growth. Good luck on your new journey!

How to Take Your Humble Blog to the Next Level

There comes a time when every blogger hits a digital wall. The growth seemed slow, but promising at first. Then, all of a sudden – flatline. As frustrating as it is for hard working bloggers to accept, creating content in a content-saturated digital world for an audience with limited free time is a job that provides less-than-favorable odds.If your platform has been stagnant, there are writing sites like https://www.article-writing.co/, which offer useful tips on how to keep your readers curious about your blog content.

Tackle Each Social Media Platform Strategically

It’s easy for bloggers to bunch all social media platforms under the same umbrella. This pays no respect to the individual potential of each platform. If you’re looking to expand your blog’s reach, it’s important to treat each media channel as its own vehicle. If you suspect that your social media management hasn’t been as focused as it should be, it’s best to halt operations on all platforms and focus on one. Pick whichever is showing the best engagement, and pool all your efforts into it.

Establish a game plan for your platform of choice. Network to other bloggers and readers in your niche. Follow the example set by the greats.

As Forbes contributor Jimmy Rohampton offers, “Part of your strategy is attracting a large group of interested followers, but you don’t have to wait around for them to follow you. Be proactive about building the quality audience you want by following strategically. Look for people who are interested in or talk about topics related to your niche all the time.”

Invest in Traffic

It is a sad truth that the vast majority of blogs go by almost entirely unseen. They might serve as a small boost to the owner, but that won’t be sustainable until a foundational viewership is set. Taking the difficult road won’t always lead to the best results. In many cases, the smartest, most successful blogs were given their first break when they started paying for traffic. According to Huffington Post, “… there are limits to organic growth and paid traffic can boost an article’s overall reach.” If a post is already performing well, amplify it with a little boost in traffic. The post’s virality alone will expand its reach, bringing a potential slew of new readers your way.

Learn From Your Competitors

If pride is getting in the way of you taking a leaf from your competitor’s book, it’s best to put that aside. If a competitor seems to have acquired an edge, it’s probably because they’ve found an efficient tactic you’re not using.

For instance, say your competitor recently experienced a boost in traffic thanks to a guest post they’ve contributed to a blog with a sizeable following. If you’re keeping tabs on your competitor, you’ll be aware of their post, and you’ll be able to approach the publication with an idea for your own contribution. You get featured, the same traffic is redirected to you, and you’re once again standing at the same level as your competitor. Get far ahead enough in the game, and they’ll start spying on you for your own secrets.

How Does One Earn from Blogging?

Having a corporate job or starting an own business may be the first things that pop into one’s mind when to earning money. This may be something very common to many, but earning doesn’t stop there. And one of the underrated ways to earn is through blogging. It is defined as a personal web log wherein the host of the website shares his/her thoughts regarding various matters depending on the topics discussed. Content may range from fashion, lifestyle, food, travel, current news, and a whole lot more. This is also often associated to social media accounts. What makes it different from websites in general is that it is frequently updated and encourages reader engagement. What used to be just a platform for sharings one’s thoughts and interests, now became a medium for marketing and earning money as well. Continue reading