eXtra For Every Publisher

3 Responses to “Xfep Podcast: Episode 16”

1. Jeremy Wright
   April 28th, 2008 at 8:55 pm

   

   Since we were noted, a few notes
   Almost since Day 1, bloggers have *owned* their own content. Now, we do get a license to do what we need to, but the blogger owns its own content. Best of both worlds: they can do what they want with it offline, but online and on blogs, we’re paying for that.

   Social media: If the blogger is getting paid for traffic bonuses (like we do), the traffic this drives is payment for that promotion. Paying double for both the traffic and the act of promotion without the traffic itself makes little sense.

   Traffic: Again, we pioneered this.

   It sounds like you’re dancing around your own payment model. I’d suggest you actually come out and propose that so it can be discussed

2. David
   April 28th, 2008 at 9:13 pm

   

   Hi Jeremy,

   Thanks for taking the time to comment. I didn’t know you guys worked in that way. What happens if they want to revoke that license? Do you remove the content from the blog? Or does the license specify a time period? Seems like it complicates matters not to have full ownership over the content.

   I didn’t know you guys had a bonus system in place, but that makes a lot of sense. I was sure you guys had something similar for most of your bloggers, or you wouldn’t still be around.

   As for myself, I do a three pronged approach. $5-15/ flat rate per post (150-300 words = $5, 301-600 words = $10, 601-1000 = $15)

   Then I introduce three other things as I alluded to in the podcast. #1 - Percentage of revenue share (usually something like 5%-10%), #2 - If traffic rises more than X over previous month, 10% pay bonus. #3 - If post gets on the front page of any popular social media site, $25.

   This gives me bloggers that are aware of other, important factors and quickly weeds out those that can’t help build a successful blog as I notice if I haven’t paid a traffic bonus or social media bonus for a while.

   No negativity being spread here, just some thoughts about blogging. I would love to see a detailed look at what you guys do with regard to content ownership, pay, and traffic growth.

   The reason I talked about this today is that I will soon no longer have access to thousands of posts I have written on a variety of blogs, and its almost like being unable to move an arm or leg, despite it still being there.

3. Matt Craven
   April 28th, 2008 at 10:55 pm

   

   b5media posted their contract several years ago (I say several, but it was like… umm, 2 years ago - which is ’several’ to me I guess). I imagine that you can find it in their archives.

   The thing I always liked about their contract was that the blogger owned the content
   Why are you losing access to the posts that you have written? I’ll have to listen to the podcast in a bit.

   m