Authors who are actively using LinkedIn have something to rejoice. This is because the top professional networking site has allowed the publishing articles on the platform. In addition, LinkedIn members can choose to follow the content of their favorite authors and writers.
Right now, this publishing feature is limited only to the so-called most influential thought leaders on LinkedIn that number around 150. These people include Richard Branson, Tony Robbins, Caterina Fake, President Barack Obama, Governor Mitt Romney and Craig Newmark, among many others. Eventually, this will expand in the coming months and more authors will have the opportunity to publish their writeups on the site, too.
This new feature offered by LinkedIn is specifically called the Influencer program. This encourages thought leaders in the areas of business, non-profit and public sector to share valuable information on the site and gain followers. Apart from articles, the site also allows publishing of polls, presentations, videos and infographics among others. For now, those who would like to be part of this program can submit a request to be an influencer through this link.