I can’t tell you how many posts I saw about Easter. I understand that it is a holiday, and that it has a religious slant, but letting me know it is Easter, and hoping I have a good one is really a waste of a post.

There are so many other things you could do to separate yourself from the hundreds of others mentioning the holiday and wishing people well. Tell me something interesting about Easter or connect the Easter theme to your blog. Tell me how the Easter Bunny would make a great blogger, or what my favourite devices would look like if given the Easter colour treatment.

You are wasting time, space, and energy mentioning the holiday and not expanding on it. If you want to fade into the background, then feel free to post about the holidays. If you want to stand out, and capture my attention, use a holiday as a springboard into an amazing post.

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