Many business owners are turning to Instagram as a marketing platform. Since there are millions of users each day it can be a great place to get your business seen and heard. Some businesses have had so much success marketing their business on Instagram that they have decided to run their businesses entirely on Instagram.
There are a lot of ways to make it work for you if you know how to work the right angles. All it takes is a little creativity and knowing how it all works. Here are the basics for getting started on using Instagram for marketing your business.
Hashtags are incredibly useful in getting new users to migrate towards your page. When you use these short phrases referred to as hashtags in the comments of your images you can increase your chances of getting discovered by other users. This is because you are essentially filing your image away under categories. When people click on these hashtags they will come across your content and likely become a follower.
The more followers that come your way the more credibility that you will have. Try to get as many followers as you can by using this method and you will find that you will have much better success than simply posting images alone.
Follow Users Who Are In Your Area Of Interest
Try going to larger accounts which are in your same area of interest. When you click on this account’s followers you can start to follow them. Since you are in the same area of interest then they will most likely follow you back.
This is a great way to start to create a network of people who are interested in your product or service since they already follow similar accounts.
Create a Giveaway
One of the fastest ways to get people to visit your page and follow is to create a giveaway. This means posting a free product or service which someone can win if they go to your page and like your image.
Users are encouraged to tag their friends in order to have more chances of winning. The more people that are tagged the more people that you have which are potential followers.
With one single giveaway, you can grow your page by thousands of followers in a short amount of time. The secret is that the better your giveaway product is the better your chances are of getting more followers. Offering something which excites people into encouraging all of their followers to engage with your account will have a much better success rate than a mediocre giveaway. Try to get creative when it comes to creating a giveaway and you will see huge results.