Category Archives: Tips

Blogging and Content Marketing: Modern Tools At Your Disposal

When it comes to blogging and content marketing, you obviously want to use the most modern tools available at your disposal. Because everyone else is going to be attempting to use these to their benefit, it only makes sense that you want to figure out the latest tips and techniques to add to your success as well.

In particular, four different ways that you can approach the most modern tools include looking at Facebook ads, Twitter threads, Instagram feeds, and automated optimization tools. By taking on any combination of these, you can drastically improve your overall blogging and content marketing projects and increase your conversion rates. Continue reading →

Originally posted on July 11, 2017 @ 3:39 am

3 Tips For Maximizing Marketing On Your Social Media Page

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Now that social media plays such a big part in people’s day to day lives, it is considered essential for a business to have a strong presence on social media. When a potential client does a search for you on Facebook or Twitter and no results come up, this isn’t a good sign.

While your main page is important you should also consider that your social media page is also just as important. This is the place where people can not only come to get more information on your product and services but also contribute. They can leave reviews, comments, and customer photos. This is what makes it unique from a traditional landing page. The more fans that you have the more visibility you have. The more visibility you have, the more business. Therefore, maximizing your marketing potential on a social media platform is a great skill. Here are some of the best tips to get you started. Continue reading →

Originally posted on September 15, 2017 @ 9:40 am

Online Marketing Focus: Facebook

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Successful online marketing is an ever-moving target right now. Because of the way people interact with online environments and between each other in digital realms is changing almost on a monthly basis, figuring out the best way to advertise is a challenge that promoters face every day when they start working.

Specifically, in the Facebook environment, you can look at things like groups, discussions and interactions, linking to other social media, and scanning for successful techniques that other companies are using. By taking that all as a whole, you can make incremental steps toward establishing a means to achieve your goal. Continue reading →

Originally posted on September 15, 2017 @ 9:45 am

How To Do Internal Linking (The Right Way) On Your Blog

Links are an important component of any blog. They include both external and internal links that all point to relevant topics. A blog of any niche may benefit greatly by linking not only to external sites but also to its internal pages. Search engines consider this practice very essential as it shows that a blog values other relevant sites offering quality content and its own content as well.

What are Internal Links?

Basically, internal links are links that direct from one page of a website or blog to another page on the same domain. They are useful in various ways such as in helping users easily navigate a site, establish information hierarchy for the site and spread ranking power or what is known as link juice around websites. Continue reading →

Originally posted on April 25, 2017 @ 1:30 am

3 Tips for Creating Seasonal Blog Posts

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If you’re committed to creating new content for your website on a consistent basis, it can be a real challenge to come up with new ideas or ways to write about things all within the same vein. Luckily, if you choose to write content that’s based on seasonal ideas, you can always have a new angle to twist to put on your content. The only problem with this is being able to set your content apart from everyone else’s. To help with this, here are three tips for creating seasonal blog posts.

Aim For Evergreen

Although writing seasonal post may seem like a simply solution, it may not serve you as well as you might assume. So rather than just creating easy content that’s only relevant for a very short period of time, Tara M. Clapper, a contributor to SEM Rush, recommends that you actually aim for making your content evergreen instead. This means that you give your seasonal content a spin so that it can be found useful to readers regardless of when they actually come upon it. Not only this, but if you create seasonal content that can be revisited by your viewers in subsequent years, this content may prove to be even more evergreen that you originally planned. Continue reading →

Originally posted on April 24, 2018 @ 1:12 am