If you’ve just started a new business, you’ve likely also just created a new business website to go with it. With so much business taking place online, a successful business needs to have a working website that consumers can visit to learn more about their company, make purchases, and contact them. But before you launch your new website, it’s crucial that you’ve covered all your bases and ensured that your site will function properly. To help you with this, here are three ways you should improve your new business website before having it go live.
Improve Your Site Speed
One of the most important factors for the user experience of your website is speed. If your visitors have to wait too long for your website to load for them, think about 3 seconds, they’ll navigate away and may not return. To see if your website is running fast enough, Lindsay Kolowich, a contributor to HubSpot.com, recommends running site speed tests before your launch date. If your site isn’t running as quickly as you’d like, talk with your website designer about ways you can improve the speed prior to letting your website go live.
Trade shows are one of a kind event where being “basic” is not a norm. The reason would be because it’s not for the public and is usually only attended by chosen representatives and members of the press.
One thing that brands want when they attend trade shows is to make an impact.
But how do you make an impact with a ton of other brands with you?
A simple but awesome way is through the products you give away.
Giving away products costs a lot of money that’s why you want to make sure you receive something out.
Enough with the old giveaway items that get stored in a box or lost on the way home of your attendees. That usually happens because the items are not that important and are easy to forget about.
Creative promotional products beats the usual handouts.
For that, we made a list of the best creative promotional product ideas for you to give away at a trade show:
If you’re trying to promote a product, a company, a brand, or service, then whether you want to or not, you have to learn how to be a marketer. And because of the way most people absorb information these days, that means that you have to dive right into digital marketing is something you need to learn and practice. And it takes time to get to the advanced level, but you have to start somewhere.
In the beginning, you should start by understanding how search engine optimization works. After that, learn to follow social media best practices. From there, decide which platforms make the most sense for your digital marketing. And never forget that you want to create realistic goals to prevent frustration, especially in the early stages. Continue reading
If you have a business that falls in the wedding industry, you could be poised to make a lot of money for yourself. However, while this industry makes a lot of money each year, it’s also very competitive. To set yourself apart and get a portion of this market share, you’ve got to know how to make your online presence flourish. So whether you’re selling bridal jewelry or have your own catering business, it’s vital that you know how to showcase your products or services effectively online. To help with this, here are three tips for marketing to brides online. Continue reading
It may seem simple to get your website up and running, but there is a lot more to online success than simply launching your business website. If you have no visitors on your site, then you may as well not even exist in the digital community.
Search engine optimization is the answer to boosting traffic on your business website. Once you optimize your site design to please the search engines of the internet, you will rank higher in the SERPs (Search Engine Results Pages). Continue reading