Trade shows are one of a kind event where being “basic” is not a norm. The reason would be because it’s not for the public and is usually only attended by chosen representatives and members of the press.
One thing that brands want when they attend trade shows is to make an impact.
But how do you make an impact with a ton of other brands with you?
A simple but awesome way is through the products you give away.
Giving away products costs a lot of money that’s why you want to make sure you receive something out.
Enough with the old giveaway items that get stored in a box or lost on the way home of your attendees. That usually happens because the items are not that important and are easy to forget about.
Creative promotional products beats the usual handouts.
For that, we made a list of the best creative promotional product ideas for you to give away at a trade show:
Originally posted on August 31, 2018 @ 12:22 am
A great business website is never truly finished. One of the most important elements of a successful business website is that it is malleable. As technology shifts what web users expect to find, your pages should transform.
Stay up with the times through regular research. Start now, and read through a brief summary featuring a few design tips that will help to bring your business website into the 21st century.
Originally posted on January 20, 2020 @ 5:09 am
In this modern age, it has become standard to not only have a webpage for your business but also have accounts on social media. By joining a social media platform you will be able to give your business a more personal voice which people can relate to.
Unfortunately, for many businesses they aren’t sure how to market effectively on these platforms. They may be great at traditional marketing but social media is an entirely different ball game. Since the idea is to be sincere and personable rather than come off as a cold faceless business, it can be challenging for some businesses to find their voice.
When it comes to marketing your business on social media, here are some of the things that you definitely don’t want to do. Continue reading
Originally posted on March 19, 2018 @ 9:20 am
Marketing in the world today is largely digital, no matter the industry in which your business operates. If you have no digital presence, your marketing efforts won’t be quite as successful as they could be with the help of the internet.
Take the time to develop a visible digital presence, and watch your business grow due to your efforts. Here is a brief look at some marketing tips that will help your business gain some ground in the digital realm.
Originally posted on March 25, 2020 @ 10:16 pm
One great way to get more exposure for your business and bring in more revenue is to advertise online using PPC, or pay-per-click. But because you have to pay in order to use this type of advertising, you want to be sure that you’re creating ads that are going to reach the optimal success rate for you. So to help ensure that you’re not wasting your hard-earned money, here are three ways that you can start to improve your PPC ads and make them more successful for your business.
Find Your High-Performing Keywords
To create PPC ads that are going to give you the biggest bang for your buck, you have to find out what keywords are going to perform the highest for you. According to Margot da Cunha, a contributor to WordStream.com, the keywords that are going to be high-performing for you are going to depending on what your key performance indicators are. Once you know which KPIs you’re looking for, you can narrow down which keywords will perform well in those areas and put more money behind those keywords. If you haven’t yet found out which of your desired keywords are performing the best, make sure you run some reports to find out. Continue reading
Originally posted on June 6, 2018 @ 2:56 am