A big part of successful online marketing is going to be how well you make the idea of comparisons work for you. A few different levels to illustrate as an example of this include comparing your own goods and services to similar products (in a way that shows you to be better), or you can also showcase your knowledge of an industry by listing comparisons of things that you know about as an expert.
To show you how this works, consider the ways that websites can highlight the best of an industry, collect awesome consumer reviews, create lists for people’s benefit (along with creating better SEO!), and be sure to work with the idea of phrases in a way that’s appropriate and flexible, in order to connect to different people’s attitudes as well as expand your semantic marketing potential. Continue reading
There are a million and one different Search Engine Optimization tools available, but many come and go within a short period. It is difficult to weed through the duds without wasting precious development time sufficiently. Luckily, there are nerds like us to help do the sifting.
SEO is still quickly evolving, and standards change frequently. What was relevant a year ago may have no impact on listings today. Marketing is a fast-paced world, and it is no surprise that SEO follows suit. Check out a short summary of what we consider to be the most powerful tools available in the world of Search Engine Optimization. Continue reading
Unless you’re already familiar with SEO and marketing from a previous experience, you may wonder what the benefits would be in other professional settings. Well, especially with how information flow works in the modern business environment, search engine optimization is more important than ever, almost across the board in every single industry where you’d ever want to advertise yourself, or be found by people searching online.
For a few examples of this, take the healthcare industry, promotional work, the life of a writer, how bloggers make money, and website creation all into consideration. Each of these fields can be strongly affected by how well overall SEO and marketing are working together in the digital realm. Continue reading
Teens and college students of all ages are going about college much differently these days. A lot of younger college students still like the idea of traditional college, the whole brick and mortar thing. Many older students are doing the online college thing. But you can’t just pigeonhole any one type of college student.
You can bet that most people looking into going to college, no matter how old they are, are using the internet to pick their schools, apply to school, and even attending at least one course online, if not pursuing their whole degree online. If you are a college looking to attract new students, here are some things you need to be doing. Continue reading
SEO is all over the internet and all of the best companies, small and large, are doing what they can to use it. Some are going it alone while others are hiring companies to do it for them. Some hire individuals specifically to deal with all things SEO and others just attempt to do everything all on their own.
You can’t just do the SEO, like including keywords and link building, and hope it works. Once you implement these things you need to follow up and see if the stuff you are doing is working for your company. If it’s not working then it’s time to make some changes to your tactics. Continue reading