Category Archives: Tips

4 Social Media Marketing Mistakes And What You Can Do To Avoid It

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In this modern age, it has become standard to not only have a webpage for your business but also have accounts on social media. By joining a social media platform you will be able to give your business a more personal voice which people can relate to.

Unfortunately, for many businesses they aren’t sure how to market effectively on these platforms. They may be great at traditional marketing but social media is an entirely different ball game. Since the idea is to be sincere and personable rather than come off as a cold faceless business, it can be challenging for some businesses to find their voice.

When it comes to marketing your business on social media, here are some of the things that you definitely don’t want to do. Continue reading →

Originally posted on March 19, 2018 @ 9:20 am

Tips For Bringing Traffic To Your Blog

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When it comes to starting your own blog, it can be a great way to express yourself in ways that aren’t always possible verbally. In order to get the best experience out of your blog, however, it’s ideal to bring in traffic. This way a monologue becomes a dialogue, and you can exchange ideas and thoughts with your readers.

Eventually, if your blog starts to become popular enough, you can even start to monetize off of it with advertising or endorsements. In some cases, you may even be able to make a full time living off of a successful blog. Ready to get started? Here are some of the best ways to bring traffic to your blog and get you started on your path as a successful blogger. Continue reading →

Originally posted on February 5, 2018 @ 3:54 am

3 Things You Should Have On Every Page Of Your Business Website

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When you’re setting up your business website for the first time, it can be hard to know what information you should include. While you want to be able to give your visitors everything they may need to feel comfortable working with you, you also don’t want to overwhelm them with too much information. And for many small business owners, this can be a hard balance to strike. So to help make this a little easier on you, here are three things you should have on every page of your business website in order to help everything function more effectively. Continue reading →

Originally posted on February 15, 2018 @ 2:20 am

3 Ways To Improve Your PPC Ads

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One great way to get more exposure for your business and bring in more revenue is to advertise online using PPC, or pay-per-click. But because you have to pay in order to use this type of advertising, you want to be sure that you’re creating ads that are going to reach the optimal success rate for you. So to help ensure that you’re not wasting your hard-earned money, here are three ways that you can start to improve your PPC ads and make them more successful for your business.

Find Your High-Performing Keywords

To create PPC ads that are going to give you the biggest bang for your buck, you have to find out what keywords are going to perform the highest for you. According to Margot da Cunha, a contributor to WordStream.com, the keywords that are going to be high-performing for you are going to depending on what your key performance indicators are. Once you know which KPIs you’re looking for, you can narrow down which keywords will perform well in those areas and put more money behind those keywords. If you haven’t yet found out which of your desired keywords are performing the best, make sure you run some reports to find out. Continue reading →

Originally posted on June 6, 2018 @ 2:56 am

Tips For Creating And Launching An Online Store

Building your own online store from scratch may seem to be a rather daunting task. Sometimes starting an online store is a great way to kick in a second income, or maybe you have a dream to fulfill.

Whatever the drive behind launching an online store, there are a few basic pieces of information you should commit to memory before you begin the journey. Check out this brief breakdown of some of the most vital tips towards creating and launching your own online store. Continue reading →

Originally posted on September 1, 2017 @ 9:01 am